Packaging goodies for a stall, class, or store: boxes, cups, and bags

  • , by Verpakkingdeals.nl
  • 6 min reading time
Traktatiedoos met handvat, mini pizzadoosjes en papieren koffiebekertje voor het verpakken van lekkers

Treat boxes, windowed boxes, cups, and straws compared by unit price, with tips on sealing, pricing, and quantities for a market stall, classroom, or counter.

At a autumn market, you'll see the difference within ten minutes. One stall sells bags that customers have to carry with two hands and that fall open halfway across the square. The stall next to it has boxes with a handle, a price sticker, and a stack that won't fall over when the wind blows. The same cookies, the same price, but the second stall is empty by the end of the day.

Whether you're selling sweets at a fair, giving out treats to a class, or placing small delicacies next to your cash register: the packaging determines how much you take, how it looks, and how many actions you spend per sale. Below is an overview of the options, with prices per piece so you can calculate immediately.

First the most important question: packaged or unpackaged

Everything starts with the question of whether the treats already have their own packaging. Individually wrapped sweets, bars, and sachets can be placed in almost any box or bag — the cardboard then serves as a carrier and presentation, not protection against grease or moisture.

If it's unpackaged treats, such as cookies, brownies, or individual chocolates, different rules apply. Check the product page to see if the packaging is food-safe; otherwise, always use an inner bag or greaseproof paper between the product and the cardboard. This is not only neat, but it also prevents grease stains from bleeding through to the outside — precisely the detail that makes a stall look cheap.

Boxes: with handle, window, or flat

There are roughly three forms that work for treats, each with its own strong point.

If you want volume instead of flat, the White Cube Gift Box 12x12x12 cm (€ 2.99) is a neutral base that you can personalize with a sticker or ribbon. For a larger ensemble, for example a combination of sweets and a small gift, a Cardboard Bag (€ 3.00) works better than a box.

Pay attention to the unit price, not the box price

For packaging for treats, the unit price quickly approaches the margin on the product itself. Therefore, always convert to price per sale:

Packaging Price Per piece
Mini Pizza Boxes (100 pieces) € 10.00 € 0.10
Coffee Cups 150 ml (100 pieces) € 14.95 approx. € 0.15
Flexible Paper Straws (10 pieces) € 1.95 approx. € 0.20
Flat gift box with window (1 piece) € 1.99 € 1.99

The difference between ten cents and two euros per package completely determines what you can do with it. Below twenty cents, you can include it in a price of one or two euros. Above one and a half euros, the packaging itself must be part of the product — a gift, not just a covering.

Drinks too: cups and straws

If you're serving something hot or cold, the Coffee Cups 150 ml in a pack of 100 are a practical base: small enough not to spill, large enough for a cup of coffee or hot chocolate. For an outdoor event, expect to need more cups than visitors — people usually come back twice and put their cup down somewhere.

Straws are a presentation choice. The flexible colored paper straws (€ 1.95 per 10) are thinner and intended for regular drinks; the Paper Milkshake Straws 230x8 mm (€ 1.95 per 10) are wider and hold thicker drinks. The complete range can be found in the Straws collection.

Sealing: tape, clip, or seal

How you close a package says more about your stall than the cardboard itself. Three levels:

  1. Quick and invisible. A strip of KINZO Packaging Tape 50 meters x 48 mm (€ 3.00 per roll) across the flap. Cheap, functional, not decorative.
  2. Visible and with atmosphere. Decorative Wooden Heart Clips - 10 pieces (€ 9.95) close a bag or a folded-over top and are reusable. More expensive per piece, but they do the work of both packaging and decoration at the same time.
  3. Truly sealed. If you're working with bags that need to remain airtight, a Manual Heat Sealer Machine (€ 79.95) is a one-time investment. Keep in mind that the sealing strip wears out; with PTFE Tape with Adhesive (10 meters) for € 19.95, you can keep it usable.

Pricing: one action, no discussion

At a stall, every question about a price costs you time and sometimes a sale. Loose price stickers in 6 colors (500 pieces) cost € 2.95 and are enough for a season if you only label your stall items. If you continuously label stock, the Price Gun MX-5500 with 50,000 white price stickers for € 59.95 will be cheaper per sticker in the long run.

A practical tip: use color codes instead of amounts. Everything with a blue sticker is two euros, everything with a red one is three euros. You don't have to price each item separately, and at the end of the day, you can easily mark down prices by changing a sign.

Calculating with quantities

Calculate your purchases based on sales, not visitors, with a margin of ten to twenty percent for missed items and damage. For a day at a market with an expected two hundred sales, this means: 220 boxes, 250 cups if you're also serving drinks, and one roll of tape. If you run out of boxes, you can still sell; if you run out of tape, you'll be at a standstill.

Also consider transportation: flat boxes take up a fraction of the space in the car compared to assembled boxes. Assemble them at the stall, not at home.

All packaging from this article can be found in the collections Gift Packaging & Gift Boxes and Packaging & Shipping. Cups, straws, and tableware are under Food & Drink Accessories and labeling supplies under Stickers & Tapes. Are you going to be at a market soon and would you like to discuss quantities or sizes? Email info@verpakkingdeals.nl.

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